Here are some website design considerations for you to think about as you plan what you want your new website to look like and what you want your focus to be:
- Look & Feel: What do you have in mind for the overall design of the layout: colors, images, placement of navigation, etc.? What is the overall first impression you want visitors to have when they visit your website? What other websites have you seen that you like? What do you like about those sites?
Design Ideas: You can also browse these website templates and let us know how you'd like to customize the one you like.
- Focus: What information, tools, resources, or opportunities for visitors to respond do you want to be most prominent on your site? While you will likely have an abundance of topics you want to include on your website, it will benefit you to identify your top areas to emphasize.
Tip: Collective research shows that the average visitor spends 5 seconds on your home page before they decide if they will visit another page on your site or leave. The average visitor reads only 20% of the content of the pages they visit. So simplicity, focus, and organization are key.
- Site Map: How many pages are you going to include on your website, what will you name them, and how will they be organized in the navigation?
Tip: While you'll be able to easily change this at any time using WebFrame, it's still a good idea to think about your website's navigation map during the initial planning stage. Structuring your web pages into main categories with short page titles is beneficial to use as your main level 1 navigation. Subsequent levels of navigation can be used to drill down into subcategories and more detailed information for your visitors.
- Branding: Do you have a logo, company marketing materials, or branding guidelines for the website design/layout to follow?
- Images: Do you have your own product or company photographs or graphics you’d like us to use, or would you like us to purchase stock photos or create custom graphics to use on your website?
Once you have determined answers to the applicable questions above, please share this information with your web designer to begin the design process.